Fuse ODG expresses gratitude for support of #PULLITDOWNNOW campaign

Fuse ODG expresses gratitude for support of #PULLITDOWNNOW campaign

Popular UK-based Ghanaian rapper, Fuse ODG, has shared a post on social media celebrating the #PULLITDOWNNOW campaigns victory following the German personal care company, Nivea's decision to pull down a series of controversial posters.

For more entertainment news on YEN click here

Fuse ODG thanks social media for support of #PULLITDOWNNOW campaign

READ ALSO: Shatta Wale gifted a G-Wagon

Following the removal of Nivea's controversial Natural Fairness Body Lotion campaign billboards, UK-based Ghanaian rapper, Fuse ODG, shared a video on Instagram thanking all who supported the campaign against what many perceived to be Nivea's racially insensitive campaign against dark skinned women.

In his latest video, Fuse ODG - born Nana Richard Abiona - says that Nivea's decision to pull down the controversial billboards is a sign that when Ghanaians unite and use their "buying power" to say no, major companies will listen.

Pay Attention: Get all the latest news on YEN.com.gh

"So now it's time for us to address the issue in our community, it's time for us to let our children know that it's okay for them to be comfortable in their own skin." He said.

Check out Fuse ODG's post below:

Pay Attention: Get news whenever and wherever you go with YEN NEW

After almost a week where the company became social media pariah in Ghana, the company finally "bent the knee" and took down it's controversial posters in a move that many have celebrated over.

Fuse ODG thanks social media for support of #PULLITDOWNNOW campaign

READ ALSO: Nana Ama McBrown shares photo of deceased "mum" on social media

Do you have any story to share with YEN? Get featured! We are available on Facebook

Source: Yen.com.gh

Related news
KABA's mum breaks down after seeing son's tomb on 1st anniversary of his death (Photos)

Uncontrollable tears flow as Multimedia staff & family of KABA visit his grave (Photos)

7 sad photos from KABA's graveside pop up on 1st anniversary and they are heartbreaking
YEN.com.gh
Mailfire view pixel