Is Davido 'Assurance' the best video in 2018 so far?

Is Davido 'Assurance' the best video in 2018 so far?

Davido Assurance is an addition to his many hit songs. Known to many as Davido, David Adedeji Adeleke, son to Dr Deji Adeleke the chairman of Pacific holdings and Dr. Vero Adeleke, co-owns HKN records with his brother, Adewale Adeleke. He is a creative songwriter, a singer and a talented record producer. Davido has performed on major events including the prestigious Alhaji Aliko Dangote’s daughter wedding.

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In his name, is a number of top Nigerian artist whom he has produced great songs for, including Tiwa Savage, Skales, Naeto C and Sauce Kid.

Davido is a fortunate one. Born in Atlanta, Georgia to wealthy parents, he had most of the finer things in life. This placed him ahead of the pack. Nonetheless, the savvy singer had his fair share of challenges in his journey to stardom. In one of his recent revelation, the artist said his father arrested him once for taking an unfamiliar leap into music; a quick reaction prompted by the sons instant turn from his past life, where he was an engineering student in U.S. To him, Davido relocating to Nigeria to pursue music as a proffesion was a bad decision, a thought that he has come to dismiss. It is agreeable that Davido’s decision was not bad after all, as he ranks as one of the top earning musicians in Nigeria. One of his latest songs, as of the date of this publication, Assurance, continues to hold residence in most popular chart list.

Davido - Assurance

Davido new song Assurance, released as a birthday gift, depicts a boy in love, and sure of his stand. In this song, Davido comes clean about his relationship to lover, Chioma. He creatively states his intentions of having her for keeps as he is still young. This is his clever way of saying that he is in the relationship for long-term reasons.

Produced by Speroach Beatz, the song has above average length which allows the persona state his thoughts exhaustively, making his lover aware of his plans and assurance for future bliss. It is no doubt that Davido was born with a silver spoon, but going ahead to state the obvious in this song is insurance enough that his girlfriends future is assured.

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Rhythmically, the song is great. It has the modern Naija Music feel that sends everyone dancing. In addition to this, the song is lyrically sound and long enough for anyone to make sense of Davido’s true intentions. The message could be used by just about anyone with money in their own relationship. Speculating the duration of its dominance on the airwaves based on these qualities one can easily say the song will stay long. Nonetheless, some critiques say the song’s message is a miss, demystifying Davidos concept of love, where in the song he promotes the idea of love becoming sweeter where money is involved. The argument is some poor people have sweeter love than the rich. All arguments aside, love is sweet provided it’s real.

Davido Assurance Video

The 4.07 minute video with a viewership of over 4.6million on youtube, by the time of this publication, starts with thought provoking scenic views setting the mood for the song. Directed by Meji Alabi, the video complements the message of the song quite well. Its simplicity coupled with Davido’s energy, sends any viewer into a fairy land.

By ordinary measure, the video quality is good. The beach-like setting combined with bright patterns in the video drives the message home in a rather creative manner. In addition to this, the simple but expensive dressing by Davido and his Lover Chioma, paints a picture of sophistication and calmness at the same time. Towards the end, the two are in a party of some sorts and fire jugglers are doing their thing; painting a picture of pure bliss.

Everything about this video is good. It is easy for one to maintain a bias that Davido assurance is the best video 2018 so far.

Download Davido songs

Since his inception into professional music, Davido songs have continued to top music chart lists, some earning him reputable awards in the entertainment space. Songs such as Dami Duro and Aye are some of his fans all time favorite. Most of his songs are filled with passion that any person listening to them can draw a positive vibe and inspiration.

Davido has released both inspirational, love and clubbing songs. His rich-kid kind of attitude, which comes naturally to him, gives him an edge over his competitors. This has allowed him to stay ahead of the pack and relevant at all times.

Music is a business, and the young Davido understands this best. He has been able to sign deals with major music distribution companies, like spotify and Itunes. These platforms allow him to sell his music and generate constant revenue which funds his lavish lifestyle and keeps him in business. In addition to this, davido offers his music on YouTube where his fans can view his latest songs.

Anyone looking forward to download Davidos songs can visit, youtube, spotify, Itunes - for Iphone users, and mymusic; among other sources.

Below is a list of Davidos Songs that you might want to listen to:

  • Owo Ni Koko - Single
  • The Money - Single
  • Dodo – Single
  • Fans Mi - Single
  • Tchelete - Single
  • Aye - Single
  • Skelewu – Single
  • One of a Kind - Single
  • Gobe - Single
  • Omo Baba Olowo
  • Bless Me (feat. May D)
  • Overseas (feat. Sina Rambo)
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