Staying top of the Ghanaian online media industry remains very important to the YEN.com.gh team, which is why we work round the clock to make sure things stay that way.
In a bid to achieve this goal, we consistently make a lot of changes and upgrade our tools to make sure we are using only the best to get results. The product of this hard work is very evident when we consider how much the page’s performance ranking has grown over the past one year.
Today, we will be using Alexa.com to audit our page and show how much progress we have made by comparing our ranking as at January 2018 to our July 2018 figures.
As seen in the screenshots, YEN.com.gh recorded an increase in every relevant parameter in year 2018, with an average score of 97, which is an impressive ‘A’. Here is how we've managed to achieve this result:
1. Our development team focused on increasing our site's speed
2. We implemented fast accessible channels for contents, like Google’s Accelerated Mobile Pages and Facebook Instant Articles
3. We stopped the use of "heavy" video formats for video users
Here is quick breakdown of the results:
SEO parameter: This is a measure of how valuable and unique each page on a website is; YEN.com.gh recorded an increase from 87/100 in January to 92/100 in July 2018.
Performance parameter: The performance parameter measures how fast a site is; and the results show that YEN.com.gh site speed is currently at 100/100.
Security: On the aspect of security, it is always important to measure how safe a site is and if users’ information is being protected. YEN.com.gh scored 100/100 in January and still maintains that rating – a confirmation that visiting the page is totally safe!
Reputation: The reputation meter is a measurement of how much links from outside sources a page has; on this matter, YEN.com.gh has moved from 94/100 in January to 95/100 in July 2018.
From this report, it is obvious that all efforts are being put into making sure YEN.com.gh improves technical solutions on every direction of our work and we continue to work to keep getting better.
Today, YEN.com Media Ltd. remains the operator of Ghana's second most visited online news website, according to Alexa. As a leader, we consider it our main responsibility to improve reader's experience on our platform.