PZ Cussons launches 'Camel Buy and Fly' promotion

PZ Cussons launches 'Camel Buy and Fly' promotion

PZ Cussons Ghana Limited, one of the country's major manufacturers of personal healthcare products and consumer goods, has launched a new and exciting promotion, which has been duly dubbed, 'Camel Fly and Buy Promotion'.

The promo which was launched at the headquarters of the company in Tema, on September 13, according to top officials, was in line with their commitment to reward consumers with fantastic experiences.

The main objective of the 'Camel Fly and Buy Promotion' is to reward lucky consumers with an all-expense paid trip for two to Dubai.

PZ Cussons launches 'Camel Buy and Fly' Promotion

'Camel Buy and Fly' Promotion Launch
Source: Original

The promo is expected to run for two weeks with one lucky winner announced on live radio after a raffle is held.

Aside the all-expense paid trip, consumers also stand the chance of instantly winning hampers and airtime of various denominations.

The launch of the 'Camel Fly and Buy Promotion' was chaired by Mr. David Afflu, the business unit director of PZ Cussons Ghana Limited.

PZ Cussons launches 'Camel Buy and Fly' Promotion

'Camel Buy and Fly' Promotion Launch
Source: Original

During the launch of the promo, Mrs. Hafsa Arthur, the head of brand development and activation indicated that, "The Camel and Carex brands have always championed the the health of the consumer. We believe health goes beyond physical health. Our consumers should also have some relaxation time to improve their overall well-being and this is what inspired a national consumer promotion which rewards 12 consumers and their partners with a fun and relaxing holiday. Our phrase 'Say Yes to life' simply means Camel ensures that families can go out there and have fun and know that Camel has got them protected."

PZ Cussons launches 'Camel Buy and Fly' Promotion

Mrs. Hafsa Artthur during the 'Camel Buy and Fly' Promotion Launch
Source: Original

Mrs. MaryAnn Boaten, the category manager for personal care for PZ Cussons Ghana, revealed in her address that the lucky winner of the trip to Dubai together with their partner would have the chance to visit beautiful sights and attractions of Dubai, including the Burj Khalifa and Dubai Mall, during the one week stay in the country.

PZ Cussons launches 'Camel Buy and Fly' Promotion

Mrs. MaryAnn Boaten during the 'Camel Buy and Fly' Promotion Launch
Source: Original

The promo launch was attended by staff of PZ Cussons Ghana Limited, members of the Midwives Association of Ghana, CEOs of Pharmaceutical Companies, the general public and staff of the Travel and Tour company that partnered with PZ Cussons Ghana Limited to fly two people to Dubai for the next 12 weeks.

According to Mrs MaryAnn Boaten, the first winner of the promo would be announced on live radio on September 21, 2018. Among the named radio stations to tune in to are Joy FM, Adom FM and Luv FM.

During the launch, many patrons got the chance to win a hamper after answering a question from the category manager for personal care for PZ Cussons Ghana Limited and it added more colour to the event.

PZ Cussons launches 'Camel Buy and Fly' Promotion

One Hamper winner during the promo launch
Source: Original

The MC for the promo launch was Ghana comedian, DKB, who left the people gathered laughing out loud over his jokes about Dubai and their way of life.

Mrs. Hafsa Arthur revealed that the trip to Dubai was also going to cover the ultimate winner and 1st runner up of the current season of TV3's 'Ghana's Most Beautiful'.

PZ Cussons launches 'Camel Buy and Fly' Promotion

Another hamper winner
Source: Original

To enter the 'Camel Buy and Fly' promotion, consumers have to purchase any Camel antiseptic liquid or Carex hand-wash with a scratch panel and text the number revealed to short code 1393 free of charge.

PZ Cussons launches 'Camel Buy and Fly' Promotion

A cross-section of patrons during the promo launch
Source: Original

Camel is the leading brand in the personal care portfolio of PZ Cussons Ghana. Camel products include the leading antiseptic liquid in Ghana as well as antiseptic bar soap. Camel antiseptic liquid now holds 68% of the total antiseptic market share.

Camel now comes from Carex which is the leading brand in the healthcare industry worldwide. The current Carex range offered by PZ Cussons Ghana is Carex hand-wash and Carex hand gels.

Watch: Kofi Annan Farewell Ceremony: Ghana Says Goodbye to Kofi Annan - Ghana News Today | Yen.com.gh

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