Black Friday 2018 is here again! The matchless opportunity to buy just anything you want at the best deal is here again for you to avail yourself of. While you are given this opportunity to shop based on your need, you also have the unreserved privilege to get those items at a very ridiculous price. This is a price you would never get if you had gone for a normal or usual shopping. A good thing about this period and why it is always much-pronounced is because retailers give their prospective customers the unusual access to buy more at discounted prices. So, in this article, you will get to know what Black Friday really is and why it is so-called, and the Black Friday date. More so, we make effort to present you with the best deals so that you are able to smile home afterwards with a sense of fulfilment. You are warmly encouraged to read on.
Black Friday meaning
Black Friday is like an informal name that is given to the day after the Thanksgiving Day in the United States which is usually the fourth Thursday in the month of November of every year. Since 1952, it has always been seen and referred to as the beginning of the shopping season for Christmas in the country. Consequently, the day is more like the busiest shopping day of the year.
Black Friday has become so much pronounced over the years to the extent that customers are always looking forward to it. And this is, partly, due to the fact that it avails them the opportunity to buy things at more subsidized price. So, you talk about Black Friday when you remember the opportunity to buy items at discounted prices.
If it is the day after the Thanksgiving Day, why would it be called "Black Friday"? A curious mind like yours may want to ask. Well, the name "Black Friday" was given because a lot of people went out to shop so that it ended up causing major traffic accidents. Because of the mayhem that surrounded the congestion of pedestrian as well as auto traffic in the downtown area, The Balance explains that this was why the Philadelphia Police Department coined the phrase.
However, after over twenty years that the phrase had become widespread, another explanation of it was given. This is because they want the connotation to mean something more appealing to the ears. Compared to the negative meaning that days like Black Monday, Black Tuesday and Black Thursday have carried over the years, retailers believe that Black Friday does not have to follow that trend as well, hence, the need to make it unique and reflect something more positive.
Therefore, Black Friday is now described as the period in the year when most retailers turn profit, making them to go from being "in the red" to being "in the black" So, as against the negative connotation given to Black Friday date, retailers ensured that the name reflect their success. Anyway, this new interpretation has an accounting undertone. For instance, in accounting, accountants take the black colour to represent profit when they are recording while they see the red colour to stand for loss. Hence, "Black Friday" is now explained to mean profitable Friday to retailing and to the economy as a whole.
When is Black Friday?
One of the most-often asked questions is when the next "Black Friday" would be. As explained before, "Black Friday" is usually the day after the Thanksgiving Day in the United States. So, while the fourth Thursday is the day of Thanksgiving, the Friday that follows automatically becomes the "Black Friday". For instance, the Black Friday 2017 fell on November 24, and as such, Black Friday 2018 falls on Friday, November 23.
However, when Black Friday is gradually approaching, retailers usually make announcements to get the minds of their numerous customers set. There are retailers who make their own announcement as early as in the month of October of every year while some others do theirs in the Black Friday month which is November. You will get some of the retailers advertising in the local newspaper while there are those who do using the radio and TV, among other media of communication. Others publish it on their websites. So, whichever medium you get exposed to, you are not likely to be left out in getting the information about the popular shopping date.
Black Friday in Ghana
Black Friday Ghana is always a much-anticipated time for most Ghanaians. A reason adduced to this is because people are encouraged to buy items at a discounted price. In fact, those who rarely buy goods are always saving towards that time because it is an opportunity that comes once in a year. And once the year's opportunity is missed, it definitely means one has to wait until another year before such a golden opportunity can be gotten again.
During Black Friday period in Ghana, there are a variety of products or better put, household items that are given out to customers at a discounted price. During this time, there are usually thousands of deals which are lined up on a daily basis for customers to choose and buy from. The discount that customers enjoy cut across different categories of products, some of which include supplies from top brands. There are usually products made by giant brands like Samsung, Apple, Infinix, Thermocool, Tecno, Innjoo, Binatone and a host of others.
Whether you want electronics or mobile phones, clothing, Television sets, shoes, laptops and other home appliances, they are usually available in their host. And interestingly, both physical or walk-in stores and online stores are ready for the big deal event. You've just got to go and claim your own fair share of the products that would be on display in any of these stores. One of the giant retailers in the country that is known for this big event is Jumia Ghana. So, let's take a look at some of the discounted items available to customers.
Black Friday on Jumia
As said earlier, Jumia Ghana remains one of the giant retailers in Ghana where customers can get the best Black Friday deals. It was recorded that based on the success they had in the last Black Friday sales event which gave customers the opportunity to enjoy up to 85% discount on all items, they are set again to make it better in this year's Black Friday event. By implication, lucky customers are going to enjoy special discount on the products they buy.
Customers can be sure to expect one of the best Black Friday deals in Ghana so far on Jumia as the retail company is planning for it big time. Their focus is to ensure that customers smile home and also have a sense of satisfaction based on the discounted prices they get on the products they buy. Jumia is set to discount products such as mobile phones, TVs, fridges, freezers, games, fashion, electronics and other small home appliances for the benefit of customers.
Jumia, an online retail store with presence in various countries like Nigeria, Rwanda, Senegal, Tanzania and Tunisia among others has promised to give a reduction in the prices of a large collection of items. By implication, all you have to do is just get set your shopping list to enjoy the special benefits that they are making available to you.
Black Friday deals in Ghana
There are quite a lot of interesting deals that you can expect on that day from various shops. Key among them is Jumia's Black Friday deals. In this year's deal, you are assured of discount of up to 80% on fashion items like trendy dresses and shoes for ladies, men and children. You will also get home appliances like washing machines, electric kettles, fridges and freezers, ovens and cooking appliances; and mobile phones from brands like Apple, Samsung, LG and Tecno. Laptops from popular companies such as Dell, HP, Apple are also available; and home electronics including televisions like curved TVs, smart TVs and more are available for grabs at the same time.
As published on their official website, Jumia's celebration of the Black Friday for this year will be in grand style. Consequently, the retailer has dedicated a massive 4 Fridays to celebrate this huge event. By implication, you won't have to just shop on Friday, November 23 alone, but the exercise will span further until 7th December since it started on 16th November. To spice up the fun and the thrill that comes with this Black Friday shopping experience, Jumia has decided to also include daily flash sales and treasure hunt. With just a simple download of the Jumai App, you will qualify for the special offer. However, the rule is that it is going to be fast fingers first as it may last for just a few seconds.
If you are thinking the deal is going to be household items alone, then you have not thought right. Interestingly, customers will not have to benefit on just e-commerce, there are other deals that grant everyone the opportunity to enjoy special discounts. For instance, customers can enjoy discounts on hotels in Ghana for up to 70%. More so, there are also cheap flight deals and packages that customers will enjoy to Dubai, South Africa and Sao Tome.
Some of the items on sale during the Black Friday shopping event on Jumia include LC-32LE458X Digital Satellite LED TV - 32" Black granting you 27% of the initial price, LC-40LE458X Digital Satellite LED TV - 40" Black with 26% discount, and HS-65 Table Top Refrigerator - 45 Litre Silver with 22% discount. There is also HP6 - Single Hot Plate - White with 61% discount, M-net Power 1 Dual SIM 8GB HDD - Black with 34% discount and a host of others.
Also, some of the items available on the flash sales include Lephone W7S Dual SIM 8GB HDD, X-Tigi P11 Lite Dual SIM + Protective Case, Apple iPhone X 64GB, Sumarai 40" Digital Satellite LED TV and Tecno Spark 2 etc.
Black Friday quotes
These shopping quotes are nice enough to prepare you for a Black Friday shopping experience.
- Shopping is better than sex. If you’re not satisfied after shopping, you can make an exchange for something you really like. — Adrienne Gusoff
- Whoever said that money can’t buy happiness simply didn’t know where to go shopping. — Bo Derek
- I love shopping. There is a little bit of magic found in buying something new. It is instant gratification, a quick fix. ― Rebecca Bloom
- Buy what you don’t have yet or what you really want, which can be mixed with what you already own. Buy only because something excites you, not just for the simple act of shopping. ― Karl Lagerfeld
- Once again, we come to the Holiday Season, a deeply religious time that each of us observes, in his own way, by going to the mall of his choice. — Dave Barry
- Style Strategy is about shopping smart, staying chic, and making it all last. It’s about showing women how to shop for value without compromising style. — Nina Garcia
- Is an event of subset half-dead human like beings confronted with ravenous bloodthirsty monsters preparing to pummel down the doors mid-afternoon on Thanksgiving Day. ― Sage R Fury
- On the one hand, shopping is dependable: You can do it alone, if you lose your heart to something that is wrong for you, you can return it; it's instant gratification and yet something you buy may well last for years. - Judith Krantz
- Buying something on sale is a very special feeling. In fact, the less I pay for something, the more it is worth to me. I have a dress that I paid so little for that I am afraid to wear it. I could spill something on it, and then how would I replace it for that amount of money? - Rita Rudner
Going by the history of the yearly major shopping event, it is not a gainsay to conclude that Black Friday 2018 shopping is among others that provides customers with an awesome experience. This is apart from the opportunity which it presents them to shop for various items at a discounted price. Without mincing words, it is not bad to conclude that it is one of the major reasons why the event have become a much sought-after one as customers are always looking forward to having it on a yearly basis.
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