Meet the ‘trotro’ mate who is now a millionaire

Meet the ‘trotro’ mate who is now a millionaire

Hard work, they say, brings success but often, one needs to add some level of smartness in order to succeed.

That is exactly the story of Seth Yeboah Ocran, who is currently the Chief Executive Officer of multi-million-dollar businesses, YOKS Investments Limited.

Speaking to Accra-based 3FM, the business mogul recounted his journey from grass to grace.

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Mr. Ocran had a challenging childhood, having lost both his mother and father by the age of 14.

My father died when I was seven years and my mum also died when I was 14,” he revealed.

However, he kept his hopes up and continued to strive for a better future. The lack of support also meant that he had to drop out of school.

I dropped out of school and did not have any SHS certificate,” he said, adding that he picked up a menial job as a commercial bus conductor (mate).

Determined, Seth said he ventured into the selling of textbooks in the Northern Region, a commodity he said was rare at the time.

According to him, his textbook business dwindled when an English teacher joined the business and caused his earnings to reduce.

He was forced to ditch the textbook business and began a textiles and jewelries business.

Mr. Ocran used to travel to neighbouring Togo to buy his goods and returns to sell them at the Makola market in Accra.

But, unfortunately, his business came crashing on its knees when the Makola market was gutted by fire and he lost his investment.

… one thing I learnt in life and kept me moving was, I was on earth for a purpose,” he says.

His breakthrough, however, came when he ventured into a car rental company VANEF Europecar with a seed capital of GHȻ500.

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If we have one person in our lives who totally accepts us, totally believes in us, totally loves us and totally supports us, we can certainly achieve what we want to reach and where we want to go,” Mr. Ocran said.

Therefore, surround yourself with people who believe in you and accept you totally regardless of your success or failure, and also be that person of someone.” 

Having once worked as a driver’s mate, Mr. Ocran is a business mogul today, serving as the CEO of YOKS Investments Limited.

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Source: Yen

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