- WatsUp TV show has turned six years since it started operations in Ghana
- In a chat with YEN.com.gh, the show's CEO, Abd Traore, has made revelations about how it started
- Traore also disclosed that the show will soon become a full TV channel
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One of the biggest entertainment shows on television, WatsUp TV is set to be turned into a full 24-hour entertainment channel.
This has been disclosed by CEO, Abd Traore, in a chat with YEN.com.gh as the show celebrates its sixth anniversary.
WatsUp TV, the entertainment TV show with a focus on pan-African entertainment was launched in Ghana in 2014.
From its humble beginnings on ETV Ghana, the show has gone through various stages to have received a lot of viewership within and beyond Ghana.
Considered among the best of its kind, WatsUp TV has within its short life received RTP Awards nominations, and won awards from Jack Daniels, Avance Media, University of Ghana students.
Apart from its core operations, the WatsUp TV brand has built a reputation in hosting events and activations with participation from high ranking celebrities across Africa.
WatsUp TV is also responsible for some of the biggest concerts in Ghana.
In his chat with YEN.com.gh, Traore recounted how challenging the journey has been in building a reputable entertainment outfit for the African market.
He also disclosed that a number of activities have been done by the brand in its six-year life including WatsUp TV Music Video Awards, WatsUp Magazine, Charity Donations and Celebrity Car Race.
The anniversary of WatsUp TV comes after the show broke new grounds and is set to cross borders and air in over 40 other African countries.
As earlier reported by YEN.com.gh, WatsUp TV signed a partnership agreement with Guinea-based Evasion TV and 3TV in Burkina Faso.
Per the agreement, WatsUp TV's Top 10 countdown and playlist shows will be featured on Canal+'s satellite platform across the over 40 countries and seven million homes
Some of WatsUp TV's shows are expected to be made in French in order to satisfy the new Francophone audience
This initiative is expected to open the WatsUp TV's brand to a new market and present musicians and music promoters an opportunity to promote their content across the globe through this new platform instituted by WatsUp TV.
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