With over 517,000 unique visits and 3.1Million pageviews a month, yen.com.gh has become a trusted hub for news ranging from politics, sports, entertainment, eduction, lifestyle and more. Our team of editors monitor the media and engage users on various platforms to find out interesting news, opinions and topics to present to readers on a daily basis.
With our ever-growing audience base (67.7% returning visitors), yen.com.gh offers great opportunity for advertisers to reach their targeted market in diverse ways including banner adverts and pr articles (advertorials). Our direct banner adverts include non standard profit button, standard and non-standard banners (flash and 3D) across desktop or web display, mobile display, and Mobile App display.
We also offer specialised adverting and promotions in the form of native ads, content project and custom project. Special Content Projects are articles about the client and the product/service (more than one sponsored article). Opportunity to create photo galleries and/or video galleries. One landing page can be followed by several subpages ( + mobile version).
Special Custom Projects Engage the reader and lead him/her to the final objective (product/service purchase, participation). We create a customized website, and the client can place various interactive instruments on the website (contests, tests, videos, photos, product/service descriptions) based on the project and brand details.
Native ads are advertisements that are in the same format as the content audiences are there to consume, but it provides a much less disruptive advertising experience. Native ads perform better than traditional display. Native CTRs averaged at 0.15% (desktop) – over 1% (mobile)