Coca-Cola advert with kissing scene banned by Kenyan film board

Coca-Cola advert with kissing scene banned by Kenyan film board

 

Coca-Cola has been coerced by the Kenya's Film Classification Board (KFCB) to scrap a kissing scene in a television advert.

Coca-Cola advert with kissing scene banned by Kenyan film board

The Taste the feeling campaign advert with the kissing scene

According to the board, the kissing scene in the advert "violated family values" in Kenya.

The television advert dubbed “Taste and Feeling” has a three-second scene where two strangers have a passionate embrace in a library.

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Ezekiel Mutua, the head of the film board hinted that Coca-Cola has agreed to release a new version of the commercial without the scene. The BBC reports that the film board warned advertisers to consider if children would be watching at the time the advert is aired.

In 2014 the film board banned the US film The Wolf of Wall Street because of "extreme scenes of nudity, sex, debauchery, hedonism and cursing".

KFCB previously asked YouTube to remove a music video about same-sex relationships on "moral grounds".

 

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