Nana Addo Danquah Akufo-Addo of the New Patriotic Party has defeated John Mahama to win the December 2016 presidential election. Akufo-Addo, 72, won on his third attempt for the presidency.
Here are the six secrets of his victory:
1. Massive corruption
Corruption was the very currency of the Mahama administration. Several corruption scandals including the Smarrty’s bus branding scandal and the GYEEDA and SADA scandals plagued his administration and damaged him in the eyes of Ghanaians.
Akufo-Addo, on the other hand, presented himself as an incorruptible public servant who would tackle corruption seriously as president.
2. Economic hardship
The Ghanaian economy was in a bad shape during the administration of John Mahama. Inflation was high; interest rates were high; taxes were high, and the cost of doing business was excessive. Life was generally very difficult for many people and there was high unemployment in the country.
Akufo-Addo's message of industrial transformation and job creation resonated with many who saw him as the right man to turn the economy around.
Mahama boasted of transforming Ghana and undertaking massive infrastructural development across the country. But it appears that this “transformation” was not felt by everyone. The results of the election show that several people in the Volta Region refused to get out to vote for Mahama because they felt cheated. They felt that despite voting overwhelmingly for the NDC for years, they had nothing to show for it.
In other constituencies in the Central and Brong Ahafo regions, many of his supporters simply stayed at home out of frustration or switched their votes to Akufo-Addo.
4. Overwhelming desire for change
After eight years in power, many Ghanaians were simply fed up with the NDC and wanted a change. This desire was change was so overwhelming that it swept the second term ambition of Mahama away. No party in Ghana has won three straight terms, and it was always an uphill task for the NDC.
In Bawumia, Akufo-Addo had a candidate who was deemed dignified and brilliant by many Ghanaians. Bawumia helped improve Akufo-Addo's appeal to floating voters and also lent credibility to Akufo-Addo’s economic plans. The former Bank of Ghana deputy governor also helped improve Akufo-Addo’s appeal to voters in the Northern Region.
6. Unrelenting campaigning
Despite his advancing age and questionable health, Akufo-Addo undertook a brilliant campaign that saw him visit scores of locations across the country. His campaign was bereft of controversy and divisiveness this time around. Nana reached out to people of all tribes and ethnicity and humbly appealed for their votes. His hard work, humility and resolve prompted many people to reward him with their votes.
READ MORE: Election 2016: Mahama concedes to Nana Addo