Ghanaian traditional artiste, King Ayisoba is urging all stakeholders especially government to pay some attention in promoting Ghanaian authentic traditional music.
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According to him, it is easy to sell Ghana’s culture to the international world through traditional music.
The Kolongo musician is the only Ghanaian artiste to have toured and performed in South Korea.
Sharing his experience with razzonline.com disclosed he was amazed with the huge reception and patronage he received in the Asian country.
Ayisoba said in an interview that he was surprised South Korean’s did have an idea of any of Ghana’s hiplife giants yet his shows received huge patronage.
“I did some interviews in South Korea and they asked me if I was the only big artiste in Ghana. I said no and mentioned some of our current stars like Shatta Wale and Sarkodie but they did not have any idea who they were,” he said.
He added that, “For me, this obviously means traditional music is more powerful than hiplife or Hiphop or Dancehall music and Ghanaians must not throw it away.”
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King Ayisoba added that though Ghanaians are focusing more new music genres, they should not throw away their own traditional music.
“Traditional music has been relegated to the background and we are championing foreign music genres. I don’t think any of our dancehall artistes can do it better than the Jamaicans. Let’s promote our own so we can be appreciated by international audiences,” he urged.
Ayisoba’s songs has not been given much attention in Ghana but appears to be making waves outside the country.
The traditional musician has had a successful shows at about 33 venues not only in Asia but across Europe in countries such as Holland, France, Germany, Denmark, Belgium, Switzerland, Spain, Italy and Romania.
He is currently on a short break in Ghana and will soon leave for Poland where he will perform at the World Music Expo on September 25.
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