NDC communicators could not match Bawumia - Tony Aidoo

NDC communicators could not match Bawumia - Tony Aidoo

Former Ghana ambassador to the Netherlands, Dr Tony Aidoo believes the opposition National Democratic Congress (NDC) lost the 2016 elections because the party could not match the smartness of now Vice President Dr Mahamudu Bawumia.

According to him, Dr Bawumia was allowed far too much space by the NDC communicators, without they devising strategies to counter his numerous economic lectures.

NDC communicators could not match Bawumia - Tony Aidoo
Tony Aidoo

Vice President Dr Bawumia, then serving as the running mate to president Akufo-Addo on the ticket of the New Patriotic Party (NPP), punched loopholes in the economic management of the country by be NDC, sometimes labeling their administration "incompetent".

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The Vice President was almost always on the move, organising economic lecturer upon lecture which he claimed was to educate the Ghanaian public on "the true state of the economy".

However, Dr Aidoo believes the communications team of the NDC did the party a great disservice by failing to respond to Dr Bawumia in due time.

In his view, the now Vice President was a constant menace to the campaign of the party, describing him as the "Achilles’ heel of the NDC".

"What I missed was the inability of the NDC communication team to bring out the facts so as to challenge the comparative analysis that Dr Bawumia was making,” Dr Aidoo said on TV3's Hot Issues show.

“Dr Bawumia was the Achilles’ heel of the NDC. Not only for the 2016 elections but he started way back in 2012."

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He, however, noted that Dr Bawumia was not always correct with his assessment of the economy, adding that "if you don’t have people with historical recall, administrative memory then seriously your communication becomes defective”.

Source: YEN.com.gh

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