Safo Newman Improves His Fashion Sense After Criticism From Shatta Wale, Many Impressed
- Safo Newman, in a video, looked fashionable as he rocked a white shirt, black jeans and black sneakers to the surprise of many Ghanaians
- Shatta Wale recently criticised the musician for his poor brand image, as he felt the way the musician carried himself was not up to celebrity standards
- His latest outfit impressed many Ghanaians who felt Shatta Wale's advice was working and gave props to Safo Newman on the upgrade
- Chris Tsormanah spoke to YEN.com.gh about the importance of brand image in music and the entertainment industry as a whole
Famous Ghanaian musician Safo Newman has made a fashion statement that has left Ghanaians pleasantly surprised. In a video, the musician is seen wearing a white shirt paired with black jeans and white sneakers, giving him a look of sophistication.
Source: Instagram
This comes after Safo Newman faced criticism from fellow celebrity Shatta Wale, who expressed concern over the singer's brand image. Shatta Wale felt that Safo Newman's presentation was not up to the standards expected of a celebrity, with many agreeing with him. Safo Newman has been widely criticised for his appearance since he broke into the scene.
However, Safo Newman's latest look seems to have silenced the critics. His stylish outfit and confident look have impressed many, leading to many positive reactions from fans.
Entertainment pundit speaks on the importance of brand image
Chris Tsormanah, in a conversation with YEN.com.gh, highlighted some key elements of brand image in music and entertainment circles. The seasoned pundit and music analyst mentioned that how a musician's audience views him or them is very important. He said:
Brand image everyone will agree, is one of the key elements needed to become a successful entertainer. How a musician appeals to the masses is not dependent on his talent alone. Appearance and how the artiste carries themself can play an important role. An artiste like Sarkodie is highly respected not just because he is a good rapper but because of how appealing he is to the masses as a person. His image carries a lot of weight. Brands often consider an artiste's image before even handing out endorsement deals so it is an aspect of showbiz that cannot be neglected.
Safo Newman impresses Ghanaians
YEN.com.gh gathered some reactions from social media users.
i like the switch up. The branding Shatta was talking about
Shee Bwoy commented:
Answer this guy if money comes into him erh. He Weill make nice Waaa. Nafunu niaa b3 shish3 rough, wat I like most is very humble guy
ROETNOM_4K reacted:
Wow , finally we're having a glow up
ICe Man commented:
U see how shatta can change people
Kwamedua said:
he's changed he's looking good now
Kapo Gee 1 commented:
@Shatta wale ur man dey improve oo come and see
Joyce Blessing's outfit
In another story, Award-winning gospel musician Joyce Blessing is trending online with her classy birthday ensemble.
The I Swerve You hitmaker wore a simple yet classy two-piece ensemble and flawless makeup for her birthday photoshoot.
Ghanaian actress Beverly Aflaglo and others have commented on Joyce Blessing's trending photos.
Proofread by Berlinda Entsie, journalist and copy editor at YEN.com.gh
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Source: YEN.com.gh
