Ypee: Ghanaian Musician Explains Why Rappers Have Switched To Singing "Rap No De Pay"
- Ypee, in a post on his Facebook page, stated that rap was dying in Ghana because most rappers were switching to singing
- He mentioned that rap music was no longer profitable in Ghana, accounting for the switch by most rappers in the music scene
- In recent times, rappers like Amerado, Kofi Kinaata, Fameye and King Paluta, among others, have incorporated singing into their music
- Chris Tsormanah shared his opinion on the discourse about rap dying while speaking to YEN.com.gh
Ghanaian rapper Ypee has expressed his concerns about the future of rap music in Ghana. He suggested that the genre was losing its grip on the music industry as more and more rappers were transitioning to singing.
The rapper pointed out that the profitability of rap music has declined, leading to a significant shift in the style of most rappers. The lack of profitability, he believes, is the primary reason why many rappers are now incorporating singing into their music.
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Several well-known rappers, including Amerado, Kofi Kinaata, Fameye, and King Paluta, have in recent times adapted their style, switching from hardcore rap to a more commercial form of music. Fameye, for instance, started his career as a rapper but later switched to singing.
Chris Tsormanah wades into "rap is dying" discourse
Chris Tsormanah, a music executive and analyst, shared his opinion on the discourse that rap music was dying in the country. He shared that the music landscape was changing, and hence, many artists were adapting to it. Speaking to YEN.com.gh said:
Rap is not necessarily dying; it's just a matter of artistes trying to adapt to the current music climate. We live in a time where danceable tunes take a large chunk of the airwaves. We are no longer in the Obrafuor and Co. era, where hardcore rap was easy to sell. However, there are still a lot of rappers making great strides in the rap scene and keeping the relevance of the genre. Guys like Strongman and Sarkodie are still succeeding in rap.
Ypee sparks debate
YEN.com.gh gathered some reactions from social media users.
Buh rappers hold the most prestigious awards in Gh. They put Gh on the map more than any genre of music
ulz Boss commented:
I’ve been saying this everyday and I’m happy a hardcore rapper like Ypee is also saying the same
Yaw Websyte wrote:
It's real talk, but it's so sad, Chale!!!! I’m still a rapper, and rap will sell me and I will make a lot of money from it bruh
Tony Yaayo King said:
In Ghana, here Rap doesn’t go far compared to singing, my point of view
Ypee's mansion
In another story, Ypee, in a video he shared on his TikTok page, showed off his mansion as he stood in the middle of the compound.
The entire compound of the edifice was completely tiled, with a large swimming pool at the corner.
The rapper, who seemed very happy to be home, danced in the middle of his home and captioned the video "Back home."
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Source: YEN.com.gh
Geraldo Amartey (Entertainment Editor) Geraldo Amartey is an Entertainment Editor at YEN.com.gh. He pursued a degree in linguistics at the University of Ghana and graduated in 2020. He has over three years of experience in journalism. Geraldo's professional career in journalism started at the Ministry Of Information, where he worked as a writer. He has completed Google News Initiative News Lab courses in Advanced Digital Reporting and Fighting Misinformation. You can reach out to him at geraldo.amartey@yen.com.gh.
Chris Tsormanah (Entertainment critic) Chris Tsormanah is a music executive and media personality with over 10 years experience in Ghana's entertainment industry. He also as a pundit on various entertainment shows including Class TV/FM's showbiz.