What is Hailey Welch's net worth? Inside her career and earnings
Hailey Welch is one of the internet's most prominent overnight sensations. She has capitalised on her overnight fame by launching a line of branded merchandise and starting her podcast. Hailey Welch's net worth is estimated at $500,000. Her stardom has generated interest from the public who want to know more about her wealth and biography.
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TABLE OF CONTENTS
Key takeaways
- Hailey Welch's net worth has improved due to her newfound fame.
- The American internet personality gained fame in June 2024 for her "hawk tuah" catchphrase during an NSFW impromptu street interview in Nashville, Tennessee. Her hilarious and naughty response went viral and quickly became a meme.
- She is an internet personality, podcaster, and social media influencer.
- Hailey recently faced some controversy after a cryptocurrency called $HAWK was rug pulled, causing many of her fans to lose a lot of money. The coin lost over 95% of its value within the first few minutes after launch.
Hailey Welch's profile summary
| Full name | Haliey Aliene Welch |
| Nickname | Hawk Tuah Girl, Hailey |
| Gender | Female |
| Date of birth | 12 July 2002 |
| Age | 23 years old (as of 2025) |
| Zodiac sign | Cancer |
| Place of birth | Belfast, Tennessee, USA |
| Current residence | Belfast, Tennessee, USA |
| Nationality | American |
| Ethnicity | White |
| Religion | Christianity |
| Hair colour | Blonde |
| Eye colour | Blue |
| University | University of North Alabama |
| Profession | Social media influencer, philanthropist |
| Net worth | $500,000 |
| @hay_welch | |
| X (Twitter) | @HalieyWelchX |
What is Hailey Welch's net worth?
According to Celebrity Net Worth, Hailey Welch's net worth in 2025 is estimated at $500,000. However, some social media posts allege her earnings have reached $1 million but lack credible sources to back the claim.
Source: Original
How did Hailey Welch make her money?
Hailey has made money from merchandise sales, endorsement deals, and affiliate marketing. Her overnight fame has helped her increase her social media presence and net worth. Here are Hailey Welch's income sources.
Merchandise sales
Hailey launched her merchandise line, including clothing, accessories, hats, and other branded items. According to The New York Post, Welch sold over $65,000 of merchandise in her first month of fame through the Tennessee-based apparel company Fathead Threads.
As of 2025, Hailey sells her merchandise on Etsy.
Public appearances
Hailey earns a substantial amount from public appearances. In July 2024, she was paid $30,000 for her first professional gig at the Daer Dayclub in Hollywood, Florida.
The same month, she earned over $30,000 during a meet-and-greet session in New York. Tickets for her event went from $45 to $55 per person.
Social media earnings
Hailey has a vast social media following on Instagram, TikTok, and X (Twitter). Her following enables her to earn through sponsored posts, brand partnerships and ad revenue. Among Hailey Welch's endorsements is her deal with the snack kit brand Lunchly.
Podcast and media deals
Hailey Welch signed a podcast deal with Jake Paul's media company, Betr. The podcast Talk Tuah with Hailey Welch debuted in September 2024. The show features Welch interviewing celebrities from various fields. However, in a recent podcast with popular YouTuber KSI, she disclosed that she has officially broken free from her deal with Betr.
She has hosted numerous high-profile guests on her podcast, such as Wiz Khalifa, Brook Schofield and one of the prominent Shark Tank cast, Mark Cuban. However, after the controversy surrounding the collapse of her cryptocurrency, she went on a long hiatus, raising concerns among her fans.
In July 2024, the star signed a representation deal with The Penthouse, a management firm, to help guide her career and expand her opportunities. The Penthouse founder, Jonnie Forster, made a statement about the deal.
The world's gone crazy for Hailey! I'm glad our team can help guide this rocketship. All the podcasters are right; spend five minutes with her, and you'll see why she is America's sweetheart.
Memecoin
Hailey Welch launched a memecoin called $HAWK in December 2024. She launched the coin in partnership with Overhere.
The coin initially surged to a market capitalisation of nearly $500 million within the first few minutes, but quickly crashed, losing more than 95% of its value. This generated a lot of controversy for the rising star and her partners, as many within the crypto community called it a pump-and-dump scheme.
Popular YouTuber and crypto journalist, CoffeeZilla, had this to say,
Unfortunately, with situations like this, they are not targeting crypto bros. They are mostly targeting actual fans who have never been involved in, you know, the crypto space before. They don't know any better.
Hailey recently expressed some remorse for her fans on a now-deleted podcast episode with popular YouTuber Fazebanks,
I wanna start by saying thank you to all my true fans and all the people that actually watch my stuff and keep up with me. We are trying to sort out all the pieces and stuff to like get all this figured out and make everything right.
Hailey Welch's career
Hailey is an internet personality, social media influencer, and podcast host.
What did Hailey Welch do for a living?
Before fame, she worked at a spring plant in her hometown of Tennessee for ten months. Hailey revealed her past career during an Instagram Q&A, where she addressed and debunked several widespread rumours about her.
Hailey Welch's lifestyle and spending
Hailey uses her money and fame for good causes. For example, in July 2024, she posted a video on Instagram showing her shopping at PetSmart and donating her purchases to a nearby animal shelter. She captioned the video:
If I only have 15 minutes of fame, then I'm going to spend every last minute doing the right thing. Let's try and find a home for these sweet lil cats & dogs. Please head over to @mjasvolunteerorganization to get started!
In August 2024, Hailey attended a Mets game to raise awareness for America's VetDogs, a charity that pairs service dogs with veterans.
FAQs
- What was Hailey Welch's net worth before and after fame? Her net worth before going viral is unknown. However, her net worth since fame is estimated at $500,000 in 2025.
- How did Hailey Welch get famous? She became famous in June 2024 after a spontaneous interview during the CMA Fest in Nashville went viral on social media.
- What does Hailey Welch do for a living? She is an internet personality, podcaster, and social media influencer.
- What are Hailey Welch's total assets? Her total assets are unknown (as of this writing).
- What are Hailey Welch's Instagram earnings? The star's Instagram earnings are private. However, The Leap estimates that an account with Hailey's follower count can earn between $5,000 and $8,000 per sponsored video.
- How much money does the Hawk Tuah Girl make? Diario AS reported that Welch made nearly $300,000 in the first month on merchandising.
- What charities is Hailey Welch in? She supports the charities Paws Across America and America's VetDogs.
Welch is a rising American internet personality. She earns income through merch sales, endorsements, micro-influencing, and paid gigs. Hailey Welch's net worth has grown tremendously since she went viral during a June 2024 YouTube street interview.
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Chris Ndetei (Lifestyle writer) Christopher Ndetei is a reporter writer who joined the Yen team in May 2021. He graduated from the Machakos Technical College in 2009 with a diploma in ICT. Chris has over three years of experience in content creation and more than ten working in the hospitality industry. He covers lifestyle/entertainment, focusing on biographies, life hacks, gaming and guides. In 2023, Christopher finished the AFP course on Digital Investigation Techniques. You can reach him at chrisndetei@gmail.com
Samuel Gitonga (Copy editor) Samuel Gitonga is a Copy Editor at YEN.com.gh. He holds a Bachelor of Broadcast Journalism Degree from the Multimedia University of Kenya. He has over 7 years’ experience in the digital journalism industry. He started out his career at the Kenya News Agency and proceeded to work for several reputable media outlets in Nairobi.
