Chef Abbys: Ghanaian Chef Meets TikTok CEO Shou Zi Chew, Earns a Cosign
- Ghanaian content creator and culinarian Chef Abbys recently got the opportunity to meet Shou Zi Chew, the CEO of TikTok
- The Ghanaian chef crossed out the bucket list item of many content creators worldwide during her recent stint in France for this year's Cannes Lions Festival
- She couldn't hide her excitement after a historic moment, which has made her one of the most privileged content creators in the world
- YEN.com.gh spoke to a brand strategist and publicist on the impact of collaborations between local social media creators and tech giants
Ghanaian content creator Abena Amoakoaa Sintim Aboagye, aka Chef Abbys, caught up with TikTok CEO Shou Zi Chew at the ongoing Cannes Lions Festival of Creativity in France, scheduled from Monday, June 16, 2025, to Friday, June 20.
Source: Facebook
The CEO, who succeeded Kevin Mayer and has been with the content creation platform since its inception, followed the Ghanaian Chef after their meetup.
Chef Abbys is now the first and only Ghanaian in the TikTok CEO's following list.
She joins a privileged list of content creators followed by the $200 million rich TikTok CEO.
On social media, the Ghanaian described her enviable moment with the Singaporean business executive as life-changing.
Shou Zi Chew has been TikTok's CEO since 2021, when he joined the platform's parent company, ByteDance, as its Chief Finance Officer. He got the top job just five weeks after joining the company.
Chef Abbys was one of several Ghanaians who attended the Cannes Lions International Festival of Creativity.
Enil Art, a digital artist who has scored several viral moments with his infectious and compelling talent and content, was also at the event.
The festival is a global event for those working in creative communications, advertising, and related fields. It is considered the largest gathering of the advertising and creative industry.
Reactions to Chef Abbys meeting TikTok CEO
YEN.com.gh gathered a few comments from netizens in reaction to Chef Abbys' iconic moment in France.
Asantewaaaaa said:
"The first ever Ghanaian creator to meet the CEO of TikTok!!!!!! I love love love this for our chef!!!!! Purrrrrr✨✨✨✨✨✨✨✨✨✨😂."
very good wrote:
"You met the CEO of TIKTOK? Girlllll, we should be bowing whenever we see you coming 🙌🙌🙌🙌."
LIPGLOSS GHANA 🇬🇭 remarked:
"Tell him I said God bless him for creating this app.. poor girl like me doesn’t have money to pay for ads😭.. and God being good, I get customers from TikTok for free God bless you."😍
Grey shared:
"Some TikTokers are not celebrities, masa. Chef Abbys is celebrated for her good cooking skills and projecting Ghanaian foods to the world."
Ohemaa-Offeibea❤️ noted:
"Those saying she should tell him to verify her account nu, please oo. You people will start saying she went to sleep with him to verify her account."
Source: Instagram
Speaking to YEN.com.gh, Fiifi Adinkra, a brand strategist and publicist shared his take on the great impact on the food and entertainment industry in Ghana with the possible collaboration between Chef Abbys and tech giants, Tikok.
"Partnerships between local influencers such as Chef Abbys and global tech platforms like TikTok could have an immensely positive impact on the value of Ghana's food and entertainment ecosystem by boosting awareness and trends, and driving international viewership", he said.
"In addition to broadening the reach of local content, these partnerships would showcase indigenous cuisines and talent, and create new revenue opportunities through brand deals and digital monetization", he added.
Chef Abbys joins TikTok Discover List 2025
Earlier, YEN.com.gh reported that TikTok had featured Chef Abbys in the 2025 edition of its Discover list.
The list spotlights content creators on the app, impacting the world. It seeks to offer them exposure, training and direct support from TikTok's team.
This year's list featured 50 creators across five categories. Chef Abbys was one of only six content creators from Sub-Saharan Africa on the list.
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Proofreading by Samuel Gitonga, copy editor at YEN.com.gh.
Source: YEN.com.gh
