Young Hustler Counts His Losses, Shows Shop Before the Adum Fire Incident

Young Hustler Counts His Losses, Shows Shop Before the Adum Fire Incident

  • A young Ghanaian man has lost his livelihood after the recent fire incident at the Adum PZ market in Kumasi
  • The fire which broke out in the early hours of Friday, March 21, 2025, destroyed several shops, including the young man's establishment
  • In a TikTok post, the young man shared videos of his shop, stocked with Timberland boots, before it was gutted by the fire

Traders at the Adum PZ in Kumasi are still counting their losses following the devastating fire that ravaged the market recently.

In a TikTok post, the young hustler, whose name remains unknown, shared a before-and-after video of his shop, highlighting the heavy losses he suffered in the fire.

Young hustler, Adum fire incident, shops, Ghana National Fire Service, traders.
A young hustler counts his losses by sharing the before-and-after video of his shop at Adum following the fire incident. Photo credit: @theguynobodycaresfor1/TikTok.
Source: TikTok

Before the fire incident, the unidentified man's shop was fully stocked with Timberland boots and other brands of sneakers.

However, the devastating fire burnt down the shop to ashes, rendering the young man's many years of hard work and investments useless.

Read also

NADMO staff explains rice and oil donation at Adum PZ market Fire scene

In the caption accompanying the video, the Adum PZ trader said he never anticipated losing his livelihood in such a heartbreaking manner.

Young hustler, Adum fire incident, shops, Ghana National Fire Service, traders.
The young Ghanaian deals in Timberland shoes and Nike sneakers. Photo credit: @theguynobodycaresfor1/TikTok.
Source: TikTok
"Coming back to zero was never our plan ah Awurade b) neee b3n..we lost everything we used plenty years to build," he wrote in the caption.

The Adum market fire incident occurred in the early hours of Friday, March 21, 2025, leaving several shops, including the young trader's, in ruins.

So far, more than 100 shops have been ravaged by the fire, leaving the traders heartbroken.

Although the Ghana National Fire Service (GNFA) has yet to conclude investigations and disclose the cause of the incident, some of the traders blame the incident on the incessant power cuts, popularly known as dumsor.

Fire Service response was quick

The Ghana National Fire Service in a release on March 21, 2025, explained that their response team was very swift in reaching the fire scene.

Read also

Adum market fire victim lists the things they urgently need, omits rice and oil, video

It said three fire tenders were quickly dispatched to the scene to help combat the fire.

"The GNFS was informed at 6:05 AM, and the first appliance from Regional Headquarters arrived at the fire scene at 06:15 AM. Three (3) additional fire engines, along with a turntable ladder from the Regional Headquarters, KNUST, Ejisu, and Twedie, were currently battling the blaze," the statement read in part.

Reconstruction of affected parts put on hold

Attempts for immediate reconstruction of the affected parts of the destroyed market have been put on hold, the Aide to the Ashanti Regional Minister Hussein Ibrahim has confirmed.

A Joy News report indicated that consultations with Manyhia Palace and the government would first have to be done.

The Aide to the Minister on the issue explained that ongoing structural integrity tests were being carried out before approval could be granted.

President John Mahama during his visit also assured traders that the government would assist them and ensure they return to business.

Read also

Adum Market fire: Trader who lost 3 shops details why rice and oil donations were rejected, video

Watch the video below:

Watch on TikTok

Adum Market shoes trader's video goes viral

The video shared by the young man has gone viral on social media, sparking a wave of reactions from netizens.

At the time of drafting this report, the video had garnered 61,000 likes and more than 1,300 comments.

YEN.com.gh compiled a few of the comments below:

@NANA~ADJOA~VEE said:

"From Kantamanto to Kumasi in the same year and it all happened in the early year too, what’s really going on."

@Maame Serwaah also said:

"My brother also lost his sneaker shops like urs at Kantamanto, but he’s fine now and has bounced back, sending you hugs Nyame be hene."

@preciousangel608 commented:

"You guys will come back with multiples of what you’ve lost… Job got more than what he lost, so you guys will get more than this. So sorry for your loss."

Adum traders laud Bawumia for tragedy contribution

Read also

Adum traders reject bags of rice and oil from Interior Minister Mohammed Mubarak Muntaka

Earlier, YEN.com.gh reported that a Ghanaian woman lauded former Vice President Dr Mahamudu Bawumia for his swift response and support to victims of the Adum fire incident.

This was after Dr Bawumia donated GH¢200,000 and 1,000 bags of cement to help the traders rebuild the market and get back on their feet.

The Vice President visited the Adum market fire scene in the company of the former Ashanti Regional Minister, Simon Osei-Mensah and the Regional Chairman of the New Patriotic Party, Chairman Wontumi.

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Proofreading by Samuel Gitonga, copy editor at YEN.com.gh.

Source: YEN.com.gh

Authors:
Salifu Bagulube Moro avatar

Salifu Bagulube Moro (Human-Interest Editor) Salifu Bagulube Moro is a Human Interest Editor at YEN.com.gh. He has over five years of experience in journalism. He graduated from the Ghana Institute of Journalism in 2018, where he obtained a Bachelor’s Degree in Communication Studies with a specialization in Journalism. Salifu previously worked with Opera News as a Content Management Systems (CMS) Editor. He also worked as an Online Reporter for the Ghanatalksbusiness.com news portal, as well as with the Graphic Communications Group Limited as a National Service Person. Salifu joined YEN.com.gh in 2024. Email: salifu.moro@yen.com.gh.

Samuel Gitonga avatar

Samuel Gitonga (Copy editor) Samuel Gitonga is a Copy Editor at YEN.com.gh. He holds a Bachelor of Broadcast Journalism Degree from the Multimedia University of Kenya. He has over 7 years’ experience in the digital journalism industry. He started out his career at the Kenya News Agency and proceeded to work for several reputable media outlets in Nairobi.

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